INFINIX

Overview:
Stepmedia collaborated with Infinix Mobile Bangladesh, a prominent smartphone brand, to design and implement the interiors of their retail stores across the country. The objective was to create a modern, engaging retail environment that reflects Infinix’s innovative brand identity and enhances customer experience.

Our Contribution:

• Conceptual Design: Developed a contemporary interior concept that aligns with Infinix’s brand aesthetics and appeals to their target demographic.
• Space Optimization: Strategically planned store layouts to maximize product display areas and facilitate smooth customer flow.
• Custom Fixtures: Designed and installed bespoke display units and fixtures to showcase Infinix’s latest smartphone models effectively.
• Lighting Solutions: Integrated ambient and accent lighting to highlight key products and create an inviting atmosphere.
• Brand Integration: Ensured consistent incorporation of Infinix’s branding elements throughout the store design to reinforce brand recognition.

Impact:
The newly designed retail stores have enhanced Infinix’s brand presence in Bangladesh, providing customers with an immersive shopping experience that showcases the brand’s commitment to innovation and quality.